Digital Printing of Custom T-shirts In-store
Mass customisation is a growing trend with companies offering more and more customisable options on standard products.
YrStore takes this concept one step further giving customers the ability to design and print their own t-shirts in store. The platform enables customers to chose and manipulate a range of images and designer developed elements, plus images uploaded by the customers themselves. The stores are temporary and only in place for four weeks to add to the uniqueness of the offering. Once their design is ready they can watch the t-shirt being printed.
Posted: Wed 10 Jul 2013